JFS Food Security Branding Committee

Meet the JFS Food Security Branding Committee

The JFS Food Security Branding and Launch Subcommittee is planning for the Food Hub brand and grand opening scheduled this spring. Together, the committee offers a breadth and depth of experience in branding, marketing and event management.


Alvin Wasserman (Chair) is one of the founders and Board Chair of Wasserman & Partners Advertising, longest independent Agency in BC. Alvin has represented Canada as a judge in the Cannes festival and has helped build some of the most successful brands in British Columbia.

Alvin works extensively in the non-profit sector serving on a number of boards related to this work. He’s been Chair of the Canadian Cancer Society BC and Yukon Division and sat on its National Board. He was on the Board of CorCan (Canada Correction Services), he is a past and repeat current President of the JCC of Greater Vancouver among many other community commitments.

Alvin believes the power of creativity and deep partnership drives both organizational and personal success. About the Food Hub Alvin says:

Stacey Kape

Stacey Kape is a member of the JFS Board of Directors and Development Committee. She holds a Bachelor’s Degree in Social Work from McGill University and spent 9 years working in Montreal as a Geriatric Social Worker in a long-term care hospital.

After moving to Vancouver with 3 small children, Stacey took time to raise her kids and focused much of her free time volunteering with numerous committees and organizations.

Megan Laskin

Megan Laskin is a seasoned community leader serving in the past on her synagogue board, the VTT board, and at present is on the King David school board. She acted as the Federation Women’s Philanthropy Chair, has co-chaired various charity events and currently serves on the JFS Development Committee.

Prior to her volunteerism and community event planning work she completed her undergraduate and Law degree at UBC and spent 10 years as a prosecutor before retiring to raise her kids and give back.

Candice Thal

Candice Thal hails from Toronto, ON as a McGill and York Seneca Graduate.  She has over 13 year’s experience in senior brand management for national and international accounts in the automobile and liquor space.

Now, as a local Vancouverite, she is raising her family and dedicating her time trying to make a difference with meaningful causes. For the last six years she has sat on the JFS Innovators Lunch Committee in varying capacities including Chair and continues her work on other JFS committees.  She currently serves as the Co-Chair of the Federation’s The Lion of Judah and continues to support JCC Art Gallery, Congregation Schara Tzedeck and Vancouver Talmud Torah.

Tanja Demajo, CEO

Janelle Zwarych, Director of Food Security

Maya Dimapilis, Director of Development and Communications